Zonin UK is the UK branch of Casa Vinicola Zonin, the largest private vine growing and winemaking company in Italy. Zonin UK was established in 2006 as a means to increase control of the quality and distribution of Zonin wines, Zonin Family Brand & Estate Wines in the United Kingdom. This is important to the Zonin family as the main purpose of Zonin UK is to maintain the quality of the wine "from the vineyard to the glass”.
Zonin UK operates as an independent business unit and performs all the main functions from sales to marketing, from import to distribution of Italian wines in the UK market with the aim of achieving a leadership role in the On-Trade scenario by providing wine solutions directly “from the vineyard to the glass” and by ensuring the highest quality experience for all wine enthusiasts, in all customer segments.
Zonin UK provides added value to their customers by removing intermediaries between wine producer and distributor.
This allows Zonin UK to effectively monitor and continuously improve its performance throughout the supply chain. Zonin UK adopts a strategy of organic growth, by reinvesting all the profits generated back into human resources and marketing activities.
This unique business model allows Zonin UK to focus on its core business offering a complete portfolio of Italian wines to the U.K. On-Trade channel.